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		<title>Quick Localization Tips</title>
		<link>https://ingcointernational.com/quick-localization-tips/</link>
		
		<dc:creator><![CDATA[Ingrid Christensen]]></dc:creator>
		<pubDate>Mon, 12 Aug 2013 21:58:24 +0000</pubDate>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Address]]></category>
		<category><![CDATA[Cultural Dignity]]></category>
		<category><![CDATA[Currency]]></category>
		<category><![CDATA[Equal Access to Information]]></category>
		<category><![CDATA[global SEO]]></category>
		<category><![CDATA[Going Global]]></category>
		<category><![CDATA[international market]]></category>
		<category><![CDATA[localisation]]></category>
		<category><![CDATA[localise]]></category>
		<category><![CDATA[localization]]></category>
		<category><![CDATA[localize]]></category>
		<category><![CDATA[Phone]]></category>
		<category><![CDATA[Tech-Enabled Human-Led]]></category>
		<category><![CDATA[Time]]></category>
		<category><![CDATA[Weather]]></category>
		<category><![CDATA[website localization]]></category>
		<category><![CDATA[Wordologists]]></category>
		<guid isPermaLink="false">https://ingco.wpenginepowered.com/?p=1530</guid>

					<description><![CDATA[Localization is basically the process of adapting translated content for a specific country or region. It is usually the second step in the translation process...]]></description>
										<content:encoded><![CDATA[<p><span id="urn:enhancement-17094f72-bdfd-43af-b022-8abf310b2baa" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/localization">Localization</span> is basically the process of adapting <span id="urn:enhancement-0344d902-e4ef-4878-b78d-3d77d3a20e14" class="textannotation disambiguated wl-creative-work" itemid="https://data.wordlift.io/wl122819/entity/translated-content">translated content</span> for a specific country or region. It is usually the second step in the <span id="urn:enhancement-7939d933-f7cc-4e71-9338-d4c33103e7da" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/translate">translation</span> process and relies on cultural <span id="urn:enhancement-f7af64bb-3680-4682-9aea-a029988e4b77" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/adaptation">adaptation</span> to make sure the <span id="urn:enhancement-ceccc783-fca6-46fa-8764-f6b04a3bfa7a" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/content">content</span> takes into account market differences.</p>
<h1>Looking for some quick localization tips?</h1>
<p>&nbsp;</p>
<h2><a href="https://ingcointernational.com/effective-global-marketing-through-translation/" target="_blank" rel="noopener">Going global can be fun!</a> Don&#8217;t miss out on these 5 EASY localization tips to make going global just a bit easier.</h2>
<p style="text-align: center;"><a href="https://ingcointernational.com/wp-content/uploads/2013/03/languages_black_spiral.jpg"><img fetchpriority="high" decoding="async" class="aligncenter wp-image-477 size-medium" title="Localization" src="https://ingcointernational.com/wp-content/uploads/2013/03/languages_black_spiral-300x300.jpg" alt="Localization" width="300" height="300" /></a></p>
<p>&nbsp;</p>
<ol>
<li><strong>Currency!</strong> Not everyone purchases with the good ol&#8217; American dollar. Remember to convert your prices to the local currency so that you customers don&#8217;t need to drag out their calculator in order to click &#8220;purchase.&#8221;</li>
<li><strong>Address!</strong> Updating your address on your business card, <span id="urn:enhancement-58cf9519-3c82-4972-8b6e-8805b64b4db2" class="textannotation disambiguated wl-creative-work" itemid="https://data.wordlift.io/wl122819/entity/marketing">marketing</span> material, e-mail signature and website is crucial when going <span id="urn:enhancement-34f083c8-405a-4092-ac3f-3676559b8e65" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/global">global</span>. Our headquarters are based in Saint Paul. Guess how many Saint Paul&#8217;s there are in the world? There are 14 alone in the <span id="urn:enhancement-eda24b8d-9e5f-4308-9b4f-7b3b2a795297" class="textannotation disambiguated wl-place" itemid="https://data.wordlift.io/wl122819/entity/united-states">United States</span>. Make sure you include city, state and country when going <span id="urn:enhancement-6ecfe7fd-0e83-4daf-9437-bb0eac9740c4" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/global">global</span>.</li>
<li><strong>Phone!</strong> This is a quick and easy fix. Simply adding a +1 before the area code symbolizes to your potential customers that you are serious about going <span id="urn:enhancement-5bb9d9d3-b850-4b0f-9617-ce13c85ed36d" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/global">global</span>, and that you can be reached. Make is easy for clients to call you!</li>
<li><strong>Time!</strong> It&#8217;s a big world out there. And that means 40 different time zones. Whoa. We can hardly keep Eastern Standard and Central Standard apart. Make sure you list what time zone you are located in on your website so people know when you are open for business.</li>
<li><strong>Weather!</strong> If you&#8217;re like us, it&#8217;s pretty hard to calculate the difference between Fahrenheit and Celsius in our heads. Don&#8217;t make your customers get a headache when trying to book a room in your lovely Bed and Breakfast.</li>
</ol>
<p>Going <span id="urn:enhancement-253018be-7200-4dcf-a61e-cf2f9376a132" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/global">Global</span> is full of amazing market potential. Don&#8217;t miss an opportunity to sell to an <span id="urn:enhancement-b08c9a87-7b9c-42a2-8166-d664f66cad43" class="textannotation disambiguated wl-person" itemid="https://data.wordlift.io/wl122819/entity/international">international</span> market by missing one of these 5 important steps. The <span id="urn:enhancement-e6f3d472-aca0-4df9-928c-5c2a422ae6fe" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/localization">localization</span> process is most generally related to the cultural <span id="urn:enhancement-4947385e-09b8-4ac8-bb2a-355c82312353" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/adaptation">adaptation</span> and <span id="urn:enhancement-faa1af18-e57f-4541-8b87-c13364a4482f" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/translate">translation</span> of <a title="Software" href="http://en.wikipedia.org/wiki/Software">software</a>, <a class="mw-redirect" title="Video games" href="http://en.wikipedia.org/wiki/Video_games">video games</a> and <a title="Website" href="http://en.wikipedia.org/wiki/Website">websites</a>, as well as audio/<a class="mw-redirect" title="Voiceover" href="http://en.wikipedia.org/wiki/Voiceover">voiceover</a>, <a title="Video" href="http://en.wikipedia.org/wiki/Video">video</a> or other <a title="Multimedia" href="http://en.wikipedia.org/wiki/Multimedia">multimedia</a> <span id="urn:enhancement-798e3bbe-59e9-4685-8ea2-f30db7354b0a" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/content">content</span>, and less frequently to any written <span id="urn:enhancement-40b7ce07-6627-4b4f-a93e-bd756c3996a9" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/translate">translation</span> (which may also involve cultural <span id="urn:enhancement-e366aeea-9050-4f36-925a-d45f9ba2e035" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/adaptation">adaptation</span> processes). <span id="urn:enhancement-0cae21fc-80b7-4f87-b53e-c46aa79be1b6" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/localization">Localization</span> can be done for regions or countries where people speak different languages or where the same <span id="urn:enhancement-8c91fee8-bb2a-4c5a-a297-3e7d02b1e167" class="textannotation disambiguated wl-creative-work" itemid="https://data.wordlift.io/wl122819/entity/language">language</span> is spoken: For instance, different dialects of <span id="urn:enhancement-04a52477-c6ff-4cd8-82ea-b79eaf6fd14c" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/spanish">Spanish</span>, with different idioms, are spoken in Spain than are spoken in <span id="urn:enhancement-7d7fffe3-2a78-47f8-b4d1-df97e4d124e6" class="textannotation disambiguated wl-place" itemid="https://data.wordlift.io/wl122819/entity/latin-america">Latin America</span>; likewise, word choices and idioms may vary even among countries which share a common <span id="urn:enhancement-f15d4565-c150-41dd-929f-fa465edea364" class="textannotation disambiguated wl-creative-work" itemid="https://data.wordlift.io/wl122819/entity/language">language</span>.</p>
<p>Need to start with basic <span id="urn:enhancement-2dd1b497-a2dc-4766-954d-bd71718f0fda" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/translation-services">translation services</span> first? Check out some information <a title="Translation Services" href="https://ingcointernational.com/what-we-do/translation-services/">here</a>.</p>
<p>Looking for more? <a href="https://ingcointernational.com/request-a-quote/" target="_blank" rel="noopener">Contact us</a> and we&#8217;ll be happy to talk you through <span id="urn:enhancement-4ca4f726-0d87-4e41-8341-db185e91bdb1" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/localization">localization</span> and what going <span id="urn:enhancement-93d7746e-c62c-4f5c-b31c-2a6a53f38655" class="textannotation disambiguated wl-thing" itemid="https://data.wordlift.io/wl122819/entity/global">global</span> can mean for you.</p>
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